How to Design Custom LED Signs That Really Draw Attention to Your Business

How to Design Custom LED Signs That Really

 Draw Attention to Your Business

How to Design Custom LED Signs That Really Draw Attention to Your Business

The options for creating custom LED signs are practically endless. Some possibilities for customization include:

1) Enhancing a simple LED display screen by adding a logo or graphic for corporate branding 

2) Choosing different colors, fonts or character styles, character heights and graphics to give the LED display a matchless look 

How to Design Custom LED Signs That Really
 Draw Attention to Your Business

3) Designing custom-built casework with your own specifications for cabinet size and color to install within the LED screen 

4) Fitting a combination of standard LED screens in custom-fit casing to display differing types of messages, multiple messages or multi-lingual messages 

5) Adding necessary modifications to meet your unique power requirements 

6) Developing specific software that will enable a standard LED electronic sign to do a completely non-standard job 

7) Reworking firmware to connect with a 3rd party device to control how messages display, for example, program text to read vertically, horizontally or one at a time

Designing a custom-built sign requires careful planning and consideration. Whether you are trying to communicate to your target audience, establish your corporate image, gain name recognition for your brand, or broadcast promotions and special deals, there are a number of things you should take into consideration when designing a LED sign to make it attention-grabbing and really draw attention to your business.

Here are some things that are taken into account to ensure that your LED sign will help meet your business objectives.

Size

A LED sign should be in full view for everyone to see in order to get the best return of investment, so you'll need to take into consideration the location and scenery, sign elevation and height, traffic speed, zoning restrictions, viewing distance and installation constraints. Proper sizing will give the best resolution, text size, pitch of LEDs and display time per message on your LED display.

Target Audience

Your target audience are people on the go -- those who are on the road, driving their cars, commuting on the bus, train or riding a taxi cabs, people walking by, people stuck at traffic or stopped at a traffic light, and those indoors waiting at a terminal or those busy shopping inside the mall. Will they be able to see your sign or just pass it by? Can they read your message in one glance?

Design features

Will you use just text or images or a combination of images and text? Will you add animation, scrolling text or scrolling images and text? Will your LED sign be in monochrome or full color display? Will it include video? Then what video aspect ratio to use to match up with the screen - standard, widescreen?

LED signs with elaborate full-color displays and video imagery tend to be more eye-catching and grab more attention. Monochrome signs with minimal design elements are budget-friendly and can just be as effective in conveying your message.

Message and content

What's the best way to communicate your message to your target audience? What words do you use to get to the heart of your audience? What images or videos do you put in to engage your audience? Will it be easy for you to update content or will you need to pay for content management services?

Choosing a company

Building and installing LED signs involves special issues that require professional expertise. Be sure you work with skilled experts who have the knowledge and experience to help you design and manufacture custom LED signs according to your specifications while keeping in mind area limitations.