Main menu

Pages

Facebook Is Trying To Smooth Over Relationships With The Media

Facebook Is Trying To Smooth Over Relationships With The Media



New head of Facebook partnerships News, Campbell Brown, seeking to repair the company's relationship with the media through a series of off the record meetings at her TriBeCa home.

Food and drinks in the January 24, hosted Brown roundtable of senior editors and executives in the US media highlights, including The New Yorker, David Remnick, The New York Times' Andrew Ross Sorkin, Melissa Bill Fox, the United Walulayat America today Joanne Lipman.

At the hearing, defended Brown and Facebook Chief Executive producer Chris Cox to deal with the company of "fake news" phenomenon discussed the huge influence in the media industry, with Facebook, according to Remnick and others familiar with the meeting.
"They are such a huge player in the field of news, and do not yet know how to think about their role and the near hegemony" said Remnick. He said he did most of the talking Cox, while "Campbell clearly did call."

He declined to comment Bill and Sorkin. Lippman did not return requests for comment. Remnick said he was not aware that the event was unofficially.

A spokesman for Facebook said in an emailed statement: "Since joining Facebook a month ago, Campbell has been reached publishers, journalists, and editors from all types of publications. She and her team are continuing to hold one-on-one device, round tables, and meetings of a small group in each of the States United and abroad. We build journalism project with Facebook, it is important to intensify our partnerships with news agencies and maintain open lines of communication in both directions. "

He declined BuzzFeed News "head of the news section of the United States, Shani Hilton, who was present to comment. Invited BuzzFeed editor Ben Smith and head but did not attend, according to a person familiar with the matter. Smith declined to comment.

In the wake of the presidential election in 2016, it faced with Facebook great reactions to his inability to stop the spread of misinformation about the program. While CEO of Facebook Mark Zuckerberg downplayed in the beginning the idea that on a large fake political news scale can be voters swayed, the company eventually forced a handful of measures to stop the "fake news" and hired Brown - former CNN group activist's controversial education - to re build trust with the media.

"Obviously, Facebook feel some combination of responsibility, confusion, and determined to do something about it," said Remnick. "I was receptive and encouraging. We'll see what comes of it."

Facebook has long had a tense relationship with the press, but over the past few years, as outlets have become increasingly dependent on the company to pay a large number of people on their content, the relationship has become more acute.

Now a series of mishaps, such as the epic "fake news" and the reports of the past year have prompted the team moving company news suppressed stories from news sites conservative Facebook to face fraught role in the news industry. And Brown's hiring and subsequent meetings prove the company is trying to calm the senior editors in the media who work with him, has covered strongly company.

He said one of the audience room also discussed Facebook plans to help publishers begin to draw in big advertising revenue from the videos produced by the platform.
Just started a public relations campaign of Brown. She will host a range of other media types in her home next week, according to two people familiar with the matter.
reactions

Comments